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August 31, 2012

Targeting voters? We've got your TV shows

(Continued)

To put all this in perspective, millions more people watched Howard Stern on NBC on Tuesday night than watched Christie on FNC. Stern's "America's Got Talent" was the most-watched single program on one network Tuesday, averaging 9.5 million viewers from 8 to 10 p.m. — and 10.2 million during Stern's final half-hour, leading into NBC's RNC coverage on the East Coast.

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Charlie Sheen will make 90 additional episodes of "Anger Management," FX announced Wednesday, a week after the network telecast the final episodes of its initial 10-episode order.

FX's deal with Lionsgate — which produced the Jack Nicholson flick of the same name and is the production house behind the series — stipulated that if the first batch of 10 episodes hit an agreed-upon ratings level, that would trigger an automatic additional 90-episode order from the basic cable network.

That so-called 10-90 model enables the show's producer, Debmar-Mercury, to make the needed 100 episodes for syndication at a much faster clip than the traditional comedy series model. As FX exec VP Chuck Saftler noted in Wednesday's announcement, the first 10 episodes were produced within a very tight window. Saftler said that Sheen, the other cast members, creator Bruce Helford and the crew now have "the Herculean task of producing 90 episodes over the next two years."

"Anger Management" is the highest-rated new comedy series on cable this calendar year, averaging 4.5 million viewers — 2.5 million of them in the 18-to-49-year-old age bracket, which is the ad sales currency of FX.

"Now we have 100 episodes of a top-tier sitcom with an A-list star the caliber of Charlie Sheen to sell into off-network syndication starting in September 2014," Debmar-Mercury Co-Presidents Mort Marcus and Ira Bernstein advertised in Wednesday's announcement.

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